E-Commerce Trends That Retailers Need to Watch Out For in 2021

In just a little over two decades, e-commerce has completely transformed the retail industry. It has also revolutionized the use of the internet and consumer behavior worldwide.

 


However, as it continues to evolve exponentially, it's crucial for retailers to stay ahead in the game by picking up on the upcoming trends and adapting them accordingly.

The Pandemic-Driven Boost Will Continue

While most of the world was forced to shut down and take a step back due to the pandemic, e-commerce sales shot up like never before. It was one of the very few positives of the pandemic, and it gave e-Commerce unprecedented growth.

The online shopping trend is likely here to stay. This is because, firstly, people are still skeptical about going out physically despite the vaccines. Secondly, many consumers who were previously not comfortable with shopping online have had to do it during the lockdown and have now discovered that it's just more convenient, so they are likely to stick to it.

Mobile-Friendly E-Commerce Websites

Mobile phone usage dominates almost all aspects of our lives, and it stands true for ecommerce as well; people prefer to make purchases via their mobile phones.

Mobile E-commerce has a bright future, with over 58.9 percent of retail e-commerce sales being made via mobile devices. So, retailers should ensure that their websites are mobile-friendly and responsive.

Eco-Friendly Products Are All the Rage

Today's consumer base is increasingly environmentally conscious. As Amazon and other big brands take steps to adopt sustainable practices, it puts due pressure on smaller businesses to follow suit in order to compete.

About 50 percent of online shoppers, a majority of which are millennials, are very vocal about green consumerism. Therefore to remain relevant, it's essential for retailers to create and opt for sustainable options.

Final Thoughts

E-commerce has become highly competitive, with a lot of businesses shifting online and new businesses emerging. If you're a retailer struggling to stay afloat, remember, the key to succeeding in retail is providing high-quality products at affordable prices and improving accessibility across the board when it comes to deliveries.

Make sure you're having your goods supplied by a reliable distributor like JW Carolina Trading. They are a name brand distributor based in NC and supply premium quality products to businesses like yours.

 

Get in touch with them today to become an authorized buyer!

 

  

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